Department of Marketing Management, University of Kelaniya, Sri Lanka, and Taylor’s University Malaysia proudly presents the ICAM4-BLM2: An international joint e-conference on 11th September 2021 under the theme “Broadening the Horizons of Business: Going beyond Normal” ICAM4-BLM2 has created a platform for the national and international scholarly community to share their research findings, expertise and collaborate with renowned scholars. Over 1100 abstracts were received and over 600 accepted abstracts will be presented at the conference. Full papers of the accepted abstracts will be published in high ranked, peer-reviewed journals

An open invitation is extended to all the enthusiastic scholars out there to join ICAM4-BLM2 for an exceptional & profound research experience on 11th September 2021