News

Dr. Ravindra Dissanayake has been appointed as the Chairman of the National Think-Tank of Brand-Sri Lanka” Project

  • Print

 

Dr. Ravindra Dissanayake, Senior Lecturer, Department of Marketing Management, the Faculty of Commerce & Management Studies of the University of Kelaniya, has been appointed as the Chairman of the National Think-Tank of “Brand-Sri Lanka” project.

The National Budget of 2017 has proposed that the government undertake a Global Marketing Campaign to Boost the Exports, Tourism and Foreign Direct Investment (FDI). The Department of National Planning of the Ministry of National Policies & Economic Affairs, requested the Sri Lanka Export Development Board (EDB) to coordinate with relevant stakeholder institutions to formulate a strategic global marketing campaign to boost Sri Lanka’s Brand image. This exercise included the main pillars of export, tourism and foreign investments. The stakeholder committee, which consists of different institutions and professional bodies, proposed Dr. Ravindra Dissanayake as the Chairman to its strategic committee to head the Think-Tank of strategizing “Brand Sri Lanka” project. The appointment was done by the Sri Lanka Export Development Board as the coordinating body of the project.

Dr. Ravindra Dissanayake obtained his Bachelor of Business Management in Marketing (Special) from the University of Kelaniya, Master of Business Administration (MBA) from the Postgraduate Institute of Management (PIM) of University of Sri Jayewardenepura and Doctor of Business Administration (DBA) from the European University, Switzerland. He is currently reading for another doctoral program (PhD) at the Taylor’s University in Malaysia. Dr. Ravindra Dissanayake is a brilliant scholar who has done much research in Brand Management, Consumer Behavior, Service Marketing and Business Case Studies. He serves for many reputed corporate sector organizations as a consultant in business development, brand building and strategic planning whilst being a trainer in professional soft skills and executive development programs.

 

The inauguration ceremony of MBM in Marketing -II Intake

 

The inauguration ceremony of Master in Business and Management (MBM) in Marketing, (II Intake) offered by the Faculty of Commerce and Management studies, University of Kelaniya was successfully held on 27th of August 2017 at the CPMG Hall of Ananda Patabendige Building in the Faculty of Commerce and Management Studies (FCMS).

The event was graced by Dr. P.N.D. Fernando, the Dean of the FCMS as the Chief Guest and the keynote address was delivered by Mr. Shirley Mahendra, General Manager – Marketing of Lanka Wall Tile Plc. Prof. A. Jayamaha, the Dean of the Faculty of Graduate Studies, Dr. Ajith Medis, the Head of the Department of Marketing Management, Dr. W.M.C.B. Wanninayake, the Coordinator of the MBM in Marketing, the Academic staff members of FCMS and the new postgraduate students were present at this occasion.

View the embedded image gallery online at:
http://fcms.kln.ac.lk/dep/dmm/index.php/news#sigFreeId275f0d00a7

 

Page 1 of 12

Highligts

  • Dr. Ravindra Dissanayake has been appointed as the Chairman of the National Think-Tank of Brand-Sri Lanka” Project
    News

     

    Dr. Ravindra Dissanayake, Senior Lecturer, Department of Marketing Management, the Faculty of Commerce & Management Studies of the University of Kelaniya, has been appointed as the Chairman of the National Think-Tank of “Brand-Sri Lanka” project.

    The National Budget of 2017 has proposed that...

    (13)
    Read more...
  • The inauguration ceremony of MBM in Marketing -II Intake
    News

     

    The inauguration ceremony of Master in Business and Management (MBM) in Marketing, (II Intake) offered by the Faculty of Commerce and Management studies, University of Kelaniya was successfully held on 27th of August 2017 at the CPMG Hall of Ananda Patabendige Building in the Faculty of...

    (47)
    Read more...
  • Department of Marketing Management Signed an MOU with Marina Foods (Pvt) Ltd
    News

    The Department of Marketing Management (DMM) of the University of Kelaniya, signed an MOU with Marina Foods (Pvt) Ltd on 04th May 2017 at the Senate Room of the University. With this MOU, Marina Foods (Pvt) Ltd comes on board as a strategic partner of DMM. The MOU mainly focuses on the...

    (463)
    Read more...