| Impact of TV advertising on children’s behavior
BS Galdolage, CB Wijesundara
conference paper retrieved from www. researchgate. net/publication/280098783 …
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3 |
2007 |
| Infant Formula Promotion and Infant Feeding Practices
B Wijesundara
International Conference on Business & Information (ICBI 2011) at University …
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1 |
2011 |
| Online Impulse Buying Behavior: A Review on Conceptual and Practice Perspectives
O Liyanage, CB Wijesundara
GSJ 8 (2)
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2020 |
| Factors Affecting Brand Loyalty of Professional Customers in Online Banking
B Wijesundara, BLS Thilakarathne
Sri Lanka Journal of Marketing 4 (2), 29-49
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2018 |
| The Impact of Social Media on Brand Image: A Study of Higher Education Industry in Sri Lanka
B Wijesundara, R Fernando, S Thilakarathne
International Conference of Social Media Marketing 1, 2
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2017 |
| Factors Influence on Purchasing Intention of Fashion Clothing Through Online Platforms
TM Wanniarachchi, BLS Thilakarathne, B Wijesundara
Sri Lanka Journal of Marketing 3 (2), 16-36
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2017 |
| Consumer Attitudes toward Mobile Advertising: With Special Reference to Fast Food Industry.
CB Wijesundara, H Hennayake
8th International Conference on Business & Information ICBI–2017, Faculty of …
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2017 |
| The Impact of Web Quality on Consumer’s Offline Patronage Decision (With Special Reference to Casual Dining Restaurant Industry in Colombo).
B Anushika, CB Wijesundara
Department of Marketing Management, University of Kelaniya
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2016 |
| An Analysis on Sustainable Tourism Development in Sri Lanka (A study based on Stakeholders’ Attitudes and Actions).
AAM Amzal, CB Wijesundara
Department of Marketing Management, University of Kelaniya
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2016 |
| A Study on The Factors Influence on Buying Intention of Life Insurance (with Special Reference to Colombo and Gampaha Districts in Sri Lanka).
MRL Fernando, CB Wijesundara
Department of Marketing Management, University of Kelaniya
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2016 |
| Factors affecting the doctors prescription towards multivitamin and mineral preparation
CB Wijesundara, P Kanakarathna
The International Institute of Knowledge Management (TIIKM) Colombo, Sri Lanka
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2015 |
| lnsurance and risk selection in natural disaster; with special reference to Sri Lankan insurance industry
ST Bimali Wijesundara
Promoting Knowledge Transfer to Strengthen Disaster Risk reduction and …
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2009 |
| An Analysis of the Factors Affecting the Adoption of Electronic Commerce by SMEs in Sri Lanka
CB Wijesundara, BLS Thilakarathne
2nd International Conference on SMEs in Transitional Economies:Challenges …
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2008 |
| Factors affecting online purchase decisions of Sri Lankan consumer: with special reference to Western province
H Herath, CB Wijesundara
ICSSL
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2008 |
| The Impact of Sex Appeal Advertising on Organizational Sales
H Herath, CB Wijesundara
University of Kelaniya
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2008 |
| 6.23 The Impact of the Gender of the Customer oii Evaluation of Service Quality in Banking Industry of Sri Lanka
CB Wijesundara, PMP Fernando
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