HomeFaculty

S.G.W.K. Jayawickramarathna

B.B.Mgt (Mkt) (Kel’ya), MBA (Kel'ya)

Contact Details

Extension : 0112903621

Email Address : This e-mail address is being protected from spambots. You need JavaScript enabled to view it or This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Research Expertise : Consumer Behaviour, Corporate Social Responsibility, Marketing

Current Teaching Areas : Quantitative Techniques, Executive Accounting, Advanced Accounting

Publications

  • Fernando P.M.P&Jayawickramarathne S.G.W.K., “Influence of Social Media Marketing in Purchasing Behavior – With Special Reference to Facebook Users”, Second International Research Conference on Management and Information organized by the Faculty of Commerce and Management Studies, October 2011.
  • Patanadige S.S.J&Jayawickramarathne S.G.W.K., “Job Opportunities Available for Special Degree Management Graduates: A survey carried out based on newspaper advertisements”, 9th Annual Research Symposium conducted by Faculty of Graduate Studies, University of Kelaniya ,2008
  • Ubayachndra E.G. &Jayawickramarathne S.G.W.K., “Factors Influencing the High Quality Service Environment in the Private Sector Banks in Sri Lanka”, 9th Annual Research Symposium conducted by Faculty of Graduate Studies, University of Kelaniya ,2008
  • Dissanayake D.M.R. &Jayawickramarathne S.G.W.K., "The Impact of Corporate Social Responsibility on the Brand Loyalty: A Case Study on Insurance Sector of Sri Lanka".8th Annual Research Symposium conducted by Faculty of Graduate Studies, University of Kelaniya ,2007

Last Updated on Tuesday, 19 April 2016 06:26

 

Highligts

  • Dr. Ravindra Dissanayake has been appointed as the Chairman of the National Think-Tank of Brand-Sri Lanka” Project
    News

     

    Dr. Ravindra Dissanayake, Senior Lecturer, Department of Marketing Management, the Faculty of Commerce & Management Studies of the University of Kelaniya, has been appointed as the Chairman of the National Think-Tank of “Brand-Sri Lanka” project.

    The National Budget of 2017 has proposed that...

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  • The inauguration ceremony of MBM in Marketing -II Intake
    News

     

    The inauguration ceremony of Master in Business and Management (MBM) in Marketing, (II Intake) offered by the Faculty of Commerce and Management studies, University of Kelaniya was successfully held on 27th of August 2017 at the CPMG Hall of Ananda Patabendige Building in the Faculty of...

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  • Department of Marketing Management Signed an MOU with Marina Foods (Pvt) Ltd
    News

    The Department of Marketing Management (DMM) of the University of Kelaniya, signed an MOU with Marina Foods (Pvt) Ltd on 04th May 2017 at the Senate Room of the University. With this MOU, Marina Foods (Pvt) Ltd comes on board as a strategic partner of DMM. The MOU mainly focuses on the...

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