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Publications

Publications

  • Fernando P.M.P&Jayawickramarathne S.G.W.K., “Influence of Social Media Marketing in Purchasing Behavior – With Special Reference to Facebook Users”, Second International Research Conference on Management and Information organized by the Faculty of Commerce and Management Studies, October 2011.

  • Patanadige S.S.J&Jayawickramarathne S.G.W.K., “Job Opportunities Available for Special Degree Management Graduates: A survey carried out based on newspaper advertisements”, 9th Annual Research Symposium conducted by Faculty of Graduate Studies, University of Kelaniya ,2008

  • Ubayachndra E.G. &Jayawickramarathne S.G.W.K., “Factors Influencing the High Quality Service Environment in the Private Sector Banks in Sri Lanka”, 9th Annual Research Symposium conducted by Faculty of Graduate Studies, University of Kelaniya ,2008

  • Dissanayake D.M.R. &Jayawickramarathne S.G.W.K., "The Impact of Corporate Social Responsibility on the Brand Loyalty: A Case Study on Insurance Sector of Sri Lanka".8th Annual Research Symposium conducted by Faculty of Graduate Studies, University of Kelaniya ,2007

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