DETAILED COURSE CONTENT



Course Code :

COME41562


Title :

New Venture Management


Type/Status :

Elective

aaaaaaaaaaaa Aims :
This course module is designed to provide a comprehensive knowledge on managing a growing firm.
Learning Outcome : aaaaaaaaaaaaaaaa
By the end of this course unit students should be able to:
  • explain the stages of the growing firm
  • describe strategies for the  growing firm
  • describe issues in managing the growing firm

Course Content : The nature of strategic planning for emerging ventures, the value of strategic planning, entrepreneurial and strategic actions, strategic positioning, implementing a strategic plan, entrepreneurial strategy matrix model, operational planning, venture development stages the entrepreneurial company, building the adaptive firm, the transition from an entrepreneurial style to a managerial approach, managing paradox and contradiction, understanding the growth stages, achieving the entrepreneurial leadership .

Method of Teaching & Learning:

Lectures, Case studies and Workshops.

Scheme of Evaluation:

Assessment by assignments, presentations, case studies, individual reports and end semester examination.

The weights given to each component of the evaluation method is announced at the commencement of the module.



Recommended Readings: Kuratko, D.F. and Hodgetts, R.M. (2004), Entrepreneurship: Theory, Process and Practice. 6th ed. Thomson, South-Western.

Zimmerer, Scarborough and Wilson. (2008). Essentials of Entrepreneurship and Small Business Management. 5th ed. Prentice Hall.

Timmons, J. A. and Spinelli, S. (2003) New Venture Creation - Entrepreneurship for the 21st Century. New York: Irwin/McGraw-Hill.

Wickham. (2006). Strategic Entrepreneurship. 4th ed. Prentice Hall.

Bruce R. Barringer and Ireland, R. D. (2008) Entrepreneurship: Successfully Launching New Ventures. 2ed. Prentice Hall, New York.

Hisrich, R., Peters, M., & Shepherd, D. (2006). Entrepreneurship. 6th ed. McGraw Hill.